Tag Archives: google

Analysis: Filipinos, Facebook, and Fantasy

Are you an Android smartphone user? Do you use Instagram (or Vine?) but couldn’t use its video feature (What?! There is one?) because it’s not available? Don’t you wish you could use that 16-second video function on Instagram (by Facebook), MixBit (by YouTube), and Vine (by Twitter) and share it with your friends? Isn’t a waste that most functions of these apps Filipinos use are only made available on iOS or on an iPhone, iPad.  Android users have limited use on them and frankly they’re missing a lot of fans from The Philippines.
FC Instagram No Android 16secThe Selfiest Nation in the World is 30 Million Facebook-fan strong and Instagram should be taking advantage of this because Filipinos loves to express themselves on the Internet – but they’re not, so are YouTube’s founders (MixBit) and Twitter’s (Vine).
I feel that the growth is becoming faster than the supply. It is getting close to the point that Filipinos are always on the receiving end of each app rather than the origin. And it’s an anomaly that we’re called creative when we can’t develop apps that are naturally akin to the needs and wants of our countrymen.
Here’s what we’re missing and I want to paint a picture so our readers can be enlightened. Instagram was worth US$1Billion when Facebook bought it in 2013 and much of that success now is because of Filipinos using the app to take pictures but why stop Android users there and not provide the 16-sec video function? I mean if we can ‘copy’ an app like Flappy Bird and name it ‘Pugo’ with additional features then why can’t we come up with a photo + video app that runs on Android too? Here are more data to whet your appetite:

Where are the app developers when there are so many potential users?
Where are the app developers when there are so many potential users?
  • 30 Million Facebook Users in 2013 (Socialbakers.com)
  • 9 out of 10 Filipinos are potentially using Android (zdnet.com)
  • 4.22M Smartphones are used in Metropolitan Manila alone
    (Note: Socialbakers says that Philippines has this breakdown of users according to age: 18-24 yo – 38.7%; 25-34 yo – 27.1%; and 35-44 yo – 11.6% — This is how it was deduced: (a) 11.8 Million Filipinos in Metro Manila alone; (b) Conservatively, 75% are between the ages of 18 – 44 years old (or 8.85M); (c) Of this number, 90% have Mobile Phones. (or 7.965M); (d) Of this number, 53% own Smartphones (or 4.22M))

In conclusion
I don’t mean to rant but this country is not lacking in talent. It’s lacking in strength, courage, and sacrifice is what I perceive. With this data, it’s high time we act  and dream big because if we’re talking about consumers or market for the app we want to sell, we have a lot: at least 4 Million of them. Now, sacrifices are necessary but this will definitely reap dividends later if we will only pursue our dreams like there’s no tomorrow and stop whining about our government or contended with just playing Candy Crush, Angry Birds, etc. Why not be the one to invent games? Just look at the sample data we computed. It’s time to turn Fantasy into reality.

Footnotes
How many smartphones do we have in the philippines?
http://www.zdnet.com/the-philippines-continues-to-embrace-android-7000024072/
http://www.philstar.com/business-usual/2013/05/20/943965/phl-se-asias-fastest-growing-market-smartphones-study
http://www.techinasia.com/december-2013-chart-smartphone-usage-asia-desire-for-iphone-android/

MixBithttp://socialmediatoday.com/bradfriedman/1785811/youtube-releases-video-app-mixbit-more-competition-vine-and-instagram-video
https://mixbit.com/

How many smartphone users are there in the philippines?
http://www.rappler.com/business/32732-the-filipino-mobile-user-5-things-to-know

How many Filipinos are Facebook fans?
http://www.socialbakers.com

Credit:
Philippine Flag image – http://www.asianjournal.com
Group Picture – thenewmedia.com

Under 13 Mins: Google Glass Explained

Here’s a good video review I saw on YouTube that demonstrates what Google Glass is. Tim Schofield, demonstrating Google Glass 2.0 (Explorer or Experimental version) will give you a close encounter on this new form factor that will change the way we view our digital world. Form factors are usually the hardware we use to operate our operating systems other than our smartphones and tablets. No longer will we need our phones to take pictures, record videos, or search maps, Google Glass will do it for you. Google Glass will run with more features tethered on your communication gadgets. Watch and tell us how much you’re willing to pay for such a gadget, Google touts would cost around US$1,200 a pop. Enjoy the video and get ready for new gadgets to come. Much thanks to Tim Schofield.

 

 

credits: ZEO221 (picture)

Facebook Graph Search and The Filipinos

For Filipinos will it be the battle royale or the battle - loyal?
For Filipinos will it be the battle royale or the battle – loyal?

For those of you who don’t know it yet, Facebook launched the much anticipated product they announced (which I personally didn’t hear until recently) that could give their investors something to smile about and increase their IPO value: the Facebook Graph Search

What search?

Facebook Graph Search.

It sounds like a search engine for your Mathematics or Science class but it’s really a search engine…just…with a bad name. Well, it’ll catch up soon considering you have to analyze what does Graph have to do with web searching right? It does if you know the inert of Web Searching.

Mark Zuckerberg showed promise with his new creation
Mark Zuckerberg showed promise with his new creation

Anyway, Mark Zuckerberg, Co-founder and CEO of Facebook promised that this is something BIG, so BIG some news media thinks it will give Google a run for its money but our question remains, “Will it?”

Filipinos rank number eight in the number of Facebook users all over the globe. We have more than thirty million users and the number is still growing, however, to a lot of its users Facebook is just a social network – a place where people hang out and not for web searching to help you with your assignments, projects, homeworks, business, and even reviews of the best this and the best that.

Filipinos usually email through Yahoo!, get together through Twitter or Facebook but when they search stuff, they ‘Google it!’ So to actually sell this search thing to Filipinos, it will be a huge undertaking for Facebook. Now, FB is boasting to have a trillion connection, hundred millions of photos, and a billion users but again to a Filipino…we don’t care that much unless it means providing information about Sales events or Discount Days or even increasing the number of friends who have the same interest that you are searching for, which I guess will be something good for this search engine.

So what is Facebook Graph Search good for? Well, Mr. Zuckerberg didn’t say much but as I made some research myself, it seems that – at first – Facebook is just good for searching what is – ALREADY EXISTING on Facebook. Meaning, it can search things that are exclusively Facebook content like photos, places, pictures, reviews, portraits…wait…did I just keep on saying images and pictures? Yes, it’s big on searching its database that contain pictures and lots of it! But make no mistake, Facebook has teamed up with Microsoft’s BING search (2009) and Bing teamed up with Yahoo! Search (rolled out expectedly in 2012), which means if the thing you’re looking for is not in Facebook, Graph Search will use Bing and Yahoo! (by extension) to provide you with alternative searches.

The young will decide FB's new product's fate
The young will decide FB’s new product’s fate

So will Facebook be the proverbial David that slays the gigantic Google Goliath in web searching domain? That is not yet sure because we found out several things to ask Facebook in light of all these advances they promised. Besides, Facebook’s database – per se – versus Google’s is like comparing a lake versus an ocean! Also, Graph Search hasn’t rolled out completely so one has to sign up just to get the announcement, which may be very soon.

So for now, Google will remain and increase its stock among Filipinos searching the web for various ‘stuff’ but they will wait to see if Facebook can convince them to change what they’re already used to. So will we soon hear people say, “Facebook it!” or will it still be, “Google it!” The latter still sounds more credible.